Part 2

WHAT IS SEARCH ENGINE OPTIMIZATION?

Search engine optimization is the method of improving your website’s ranking on Search Engines like Google, Yahoo, and Bing. It is a marketing practice that uses keyword research to help your business establish a credible online image.

WHY IS SEO & SMM IMPORTANT TO MY BUSINESS?
Online marketing has become the ideal marketing channel for the 21st century, as it is clear that the Internet is here to stay. What does that mean for your company?

BENEFITS OF SEARCH ENGINE OPTIMIZATION

Enhance search visibility
Build trust with your search results Increase traffic in a cost-effective way Attract more customers
Long term online presence Generate measurable results

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